Corporate I.D.

The EYES of the WORDS

Communication through words and images must be clear and understood

Our ID is Mafhoum, which in Arabic means both, "the Concept" (the Sense) and "the "Understanding" (the meaning behind the Verb). 

 The Verb must take the Vision to have a Sense, to be a Reality

Our logo is the "Eyes of the Words". In Arabic, "Ain" is a letter (verb), a source of water (the concept and the sense) and the eye for vision.